Why Merino?

Our 100% natural, superfine merino wool has unbeatable temperature regulating qualities and is luxuriously fine and soft against a baby’s delicate skin. Our merino sleepwear guarantees better quality sleep, giving parents total peace of mind too.

Regulates temperature
Merino actively responds to fluctuations in body temperature. When it’s hot, intelligent fibres draw heat and moisture away from the skin, when it’s cooler the heat stays in, keeping your baby comfortable and cosy all night long.

Merino Kids Merino wool
Merino Kids Merino wool

Breathes and controls moisture
Merino fibres have a protective lanolin layer that naturally repels water and draws moisture away from skin, meaning baby will never feel sweaty or clammy.

It's easy to care for
Our merino is naturally elastic, fitting snug every time. It is odour resistant and is naturally antibacterial reducing the need for frequent washing. Thanks to its natural breathability, there is no need for tog ratings either.

Reduces skin allergies
Our superfine merino is super soft and comfortable to wear without itchiness. By forming a natural micro-climate around your baby’s body, it is naturally hypoallergenic and safe to use for babies with eczema, allergies and sensitive skin.

Merino Wool Merino Sheep

Improves sleep routines
Babies who sleep in merino wool are known to ‘fall asleep quicker, sleep longer’ and have ‘deeper, better quality sleep’ as studied by Dr Paul Swan, University of Sydney.

It's nature's wonder fabric
Merino has some of the finest and softest wool of any sheep. The Merino sheep is built to survive the scorching summers and freezing winters of New Zealand’s rugged Southern Alps, they can survive in these extreme temperatures because of the unique and incredible engineering of their wool.

Merino Kids Merino wool